Poppi - Lemon Lime
Steelworks - 2024
Role - 2D/3D Animation
Steelworks has partnered with Poppi to create a 30s broadcast spot celebrating the release of Poppi’s new Lemon-Lime flavor. We incorporated Poppi’s signature color palette and chrome aesthetic with transformative reveals of the can and flavor cues.
Credits:
Steelworks
Creative Direction – Nidia Dias, Miguel Rato
Art Direction - Joey Phinn
3D Artists - Tiago Andrade, Joey Phinn, Marcel Piekarski, Afonso Soares, Dennis Tiege, Ezequiel Grand, Marcel Piekarski, Afonso Soares, João Lucas, Carlos Cidrais
Storyboard - Alex Potts
Editor - Claudio Vasques
Sound Design - Echoic Audio