Poppi - Lemon Lime
Steelworks - 2024
Role - 2D/3D Animation

Steelworks has partnered with Poppi to create a 30s broadcast spot celebrating the release of Poppi’s new Lemon-Lime flavor. We incorporated Poppi’s signature color palette and chrome aesthetic with transformative reveals of the can and flavor cues.

Credits:

Steelworks

Creative Direction –  Nidia Dias, Miguel Rato

Art Direction - Joey Phinn

3D Artists - Tiago Andrade, Joey Phinn, Marcel Piekarski, Afonso Soares, Dennis Tiege, Ezequiel Grand, Marcel Piekarski, Afonso Soares, João Lucas, Carlos Cidrais

Storyboard - Alex Potts

Editor - Claudio Vasques

Sound Design - Echoic Audio